- To create a healing environment that is welcoming to all users, patients, staff and visitors
- To ensure good art and design for all new and refurbished healthcare buildings
- To animate the interior and exterior design using a cross section of art forms
- To commission high quality art that is innovative and resolutely contemporary yet appropriate to healthcare environments
- To involve the local and regional communities in improving healthcare environment
- To deliver an ongoing high quality programme of creative activities involving all hospital users
- To use the arts to improve way-finding within healthcare buildings, with particular awareness of people who would find conventional signage difficult to interpret, making an imaginative use of the senses, particularly touch and sound

